Polaroid Now Gen 2 I-Type Instant Camera Eames Edition

Charles and Ray Eames are among the most important designers of the last century and their 1972 communication campaign for the SX-70 camera was instrumental to the Polaroid brand’s early success. In celebration of this partnership, the Polaroid Now Generation 2 Instant Camera comes in the iconic Eames fiberglass color “Elephant Hide Gray” and includes a bold wrist strap referencing the famous Eames Toy’s geometric pattern. All in a classic design, and now made with 40% recycled materials. Compatible with Polaroid i-Type & 600 film in the original Polaroid instant film format. A collector’s item that’s not to be missed.

Top Features:

Autofocus 2-lens system

Classic look made of 40% recycled materials

Works with our iconic full-size Polaroid film

Welcome to the beautifully imperfect world of Polaroid photography with the Polaroid Now Generation 2 camera. The classic, iconic analog instant camera comes with autofocus, a self-timer, and double exposure. All in a classic design, and now made with 40% recycled materials. Compatible with Polaroid i-Type & 600 film in the original Polaroid instant film format.

Real Life is beautifully imperfect

Sometimes it’s messy and unexpected. It’s beautifully imperfect – just like Polaroid Photography. Polaroid Now Generation 2 instant camera out now.

Autofocus 2-lens system

In other words: take sharper shots. The Polaroid Now selects which lens is suitable, meaning you can take beautiful photos in more places, more often, with less hassle — even without the flash.

Classic look, better materials

The iconic camera retains its style, but is now made with 40% recycled materials.

Capture with iconic Polaroid film

The Polaroid Now is compatible with our original, iconic, beautifully imperfect Polaroid Film – including Polaroid i-Type & 600 film.